AI doesn’t understand humans.
Solsten fixes that.
Solsten is the only platform that combines validated human psychology, behavioral signal, and AI to help companies create more effective messaging, make smarter product decisions, and AI agents that actually convert.
Trusted by teams building better AI, products, and customer experiences
Why most AI tools fall short
Most AI is trained on the internet.
Your customers are not the internet.
Most AI can mimic language and identity. It struggles to model the motivations behind what people choose, trust, and convert on. That gap leads to weaker messaging, less confident product decisions, and AI outputs that feel impersonal.
What Solsten Adds
The proprietary human intelligence layer for AI
Solsten combines validated psychographic measurement and high-signal behavioral data to model how real people think, decide, and engage. No guesses. No proxies. No scraped opinions.
Higher-conversion content
Create ads and messaging based on what actually drives your audience.
Confident market decisions
Compare audience segments before you launch campaigns, products, or experiences.
Audience-aware AI
Build AI systems shaped by how your real customers think and behave.
WHY THIS MATTERS
Not all “digital twins” are built on real human data
Solsten’s audience models are grounded in measured psychology and high-signal behavioral data.
Demographics don’t explain decisions
When audience intelligence is built on demographics, surveys, or scraped behavior alone, it becomes easier to replicate and less useful over time.
Solsten goes deeper, grounding audience models in the psychological and behavioral signals that actually drive human decision-making.
SOLSTEN PRODUCTS
One intelligence layer. Multiple applications.
HUMAN CONTEXT API
Train AI agents with real human understanding
- Inject psychology into AI
- Personalize outputs
- Improve performance
ELARIS
Audience-aware creative generation and testing
- Generate ads that convert
- Test messaging before spend
- Collaborate with real audience models
NAVIGATOR
Know your actual customers
- Collect psychological data
- Understand real users
- Feed your AI stack
TRAITS
Audience intelligence at global scale
- 200K+ audiences
- Interests, brands, affinities
- Competitive insights
AUDIENCE INTELLIGENCE IN ACTION
Real results from high-signal human data
“Solsten is like having a better pair of glasses — it sharpens your perspective on everything.”
“Mythical leverages Solsten to tap NFL fans in a fresh and compelling way.”"
“Navigator was instrumental in Monopoly Solitaire’s success. The game exceeded expectations and we experienced dramatic velocity improvements.”
“The biggest advantage of Solsten is the richness of information about exactly what motivates players on really intrinsic levels.”
“Solsten insights help Supercell refine their in-game events, increasing engagement across their entire player base.”
“Solsten is like having a better pair of glasses — it sharpens your perspective on everything.”
“Mythical leverages Solsten to tap NFL fans in a fresh and compelling way.”"
“Navigator was instrumental in Monopoly Solitaire’s success. The game exceeded expectations and we experienced dramatic velocity improvements.”
“The biggest advantage of Solsten is the richness of information about exactly what motivates players on really intrinsic levels.”
“Solsten insights help Supercell refine their in-game events, increasing engagement across their entire player base.”
“Solsten is like having a better pair of glasses — it sharpens your perspective on everything.”
“Mythical leverages Solsten to tap NFL fans in a fresh and compelling way.”"
“Navigator was instrumental in Monopoly Solitaire’s success. The game exceeded expectations and we experienced dramatic velocity improvements.”
“The biggest advantage of Solsten is the richness of information about exactly what motivates players on really intrinsic levels.”
“Solsten insights help Supercell refine their in-game events, increasing engagement across their entire player base.”
Start knowing what your audience wants.
No generic outputs. No guesswork. Real audience insight in minutes.
FAQ